MRS Advanced Certificate in Market and Social Research

MRS Advanced Certificate in Market and Social Research Practice

*Funding now available!  You may be eligible for full or partial funding of your MRS course fees.  Call 0800 002 9886 or email hello@londonmarketingset.co.uk for more information.  Limited bursaries available so don’t miss out!

The Advanced Certificate is designed for those who are within the first two years of their research career or for those who wish to enter the research profession.

Who is it for?

It’s ideal for people in all areas of research (buyers, suppliers and operations staff, undergraduates, postgraduates, market and social researchers, pollsters) from a broad range of employers (large and small agencies, local and national government, FTSE 500 companies, consultancies, financial institutions, charities) – the list is endless.

How will I be assessed?

The MRS Advanced Certificate is a single-unit qualification, comprising 3 elements which follow the research process from problem definition to reporting on research results.
In order to reflect the inter-dependence of the various stages in the research process, the assessment of the qualification follows an integrated approach. All candidates must complete 2 components of assessment:
Assignment: (the Integrated Assignment, or IA): This assignment requires candidates to prepare a brief and proposal for a research project.
Exam: This is a 2hrs 30mins written examination.

What qualification do I receive?

MRS Advanced Certificate in Market and Social Research Practice.

How is it delivered and how long will it take?

We deliver the MRS Advanced Certificate via part-time evenings, please download a prospectus for a timetable. The course lasts for 8 x evening sessions, so you should complete the MRS Advanced Certificate within four months.

ENROL NOW

We offer both full course and single module enrolment.

WHAT WILL I LEARN ?

During your time with us studying for the Advanced Certificate, you will cover:

MARKETING RESEARCH TERMS

Learn and understand the key terms used in marketing research.

RESEARCH DESIGN

Select the most appropriate research design for a given research context.

WRITING A RESEARCH BRIEF

Gain the tools and knowledge to prepare a research brief.

DEVELOPING A RESEARCH PROPOSAL

Develop an ethically robust research proposal to meet the needs of a research brief.

DIFFERENT RESEARCH METHODS

Understand the different primary and secondary research methods available .

SAMPLING METHODS

Identity suitable sampling sources or frames for your project.

ANALYSING DATA

Learn the range of approaches applicable to the analysis of quantitative and/or qualitative data.

PRESENTING DATA

Consider and develop the best way to communicate your research findings.

HOW MUCH DOES IT COST ?

The total cost of your MRS Advanced Certificate in Market and Social Research Practice course is as follows:

LMS

Payable to London Marketing Set:

Cost of the course (MRS registration and assessment fees, materials, workshops, tutor feedback, breakfast, lunch and refreshments):
• You can pay in full, £1,650 + VAT
• Or in 4 monthly instalments of £495 (inc Vat)

Funding now available!

You may be eligible for full or partial funding of your MRS course fees. Call 0800 002 9886 or e-mail hello@londonmarketingset.co.uk for more information.

BOOKS

Books

There is one key text for the course which you will need to purchase.
The Practice of Market Research An Introduction – 4th Edition, Pearson Education
Yvonne Mcgivern May 2013, Paperback,
ISBN13: 9780273773115 ISBN10: 0273773119
Cost £45.99

COURSE BREAKDOWN

The three elements for the MRS Advanced Certificate are:

The syllabus structure is ‘horizontal’ which allows for a integrated approach. Themes such as Ethics and critical appraisal, both fundamental to every aspect of research run through all three of the elements.

The syllabus structure is ‘horizontal’ which allows for a integrated approach. Themes such as Ethics and critical appraisal, both fundamental to every aspect of research run through all three of the elements.

The syllabus structure is ‘horizontal’ which allows for a integrated approach. Themes such as Ethics and critical appraisal, both fundamental to every aspect of research run through all three of the elements.

POST-COURSE

What will I do after the course?

By the time you finish this qualification, you will probably want a rest from studying.  Once you have had a break, and gained a few more years’ experience at a more senior level, consider studying the next level up – the MRS Diploma in Market and Social Research Practice.